The Kid’s Doctor recently asked the Three Stream crew to redesign their website kidsdr.com. It has been finished, launched, and here are the details:
In terms of design, The Kid’s Doctor already had a unique color scheme. Borrowing from this to keep a consistent feel, we tried to incorporate a more family-friendly appearance. Rounded corners and fun icons softened the site and transformed a traditional media site into something a bit more fun without sacrificing usability and spacing.
The technical design needed a little bit more than family friendliness. The real task was to manage dynamic content on the home page and to incorporate the previous site’s 750+ existing posts. Combining and managing The Kid’s Doctor’s various media outlets - print, audio, video - required some creative cataloging and structuring as well as giving the Kid’s Doctor crew the ability to easily add, categorize, and update new posts each day.
Besides a website, Three Stream also provided email marketing through our 3mail service. The Kid’s Doctor received an email theme that reflected the website and allowed them to easily add content and images.
Finally, be on the lookout for the upcoming Kid’s Doctor iPhone app. It will have all your family medical advice right in the palm of your hand. This is the first foray into the iPhone app world for Three Stream, so we are understandably excited. So prepare yourself - The Kid’s Doctor iPhone app is coming…







